Effective Date: March 31, 2023

At Muse POS, we believe that protecting your Personal Data is very important. In this Privacy Policy, we want to explain to you what we do with the Personal Data that Muse POS Commerce Inc. and all its affiliates (hereafter referred to as “Muse POS”, “we” “us” or “our”) receive or collect. If you are a Customer, this Privacy Policy is incorporated by reference into the Muse POS Service Agreement between you and Muse POS

I. Interpretation

This privacy policy applies only to the following persons (collectively “you” or “your”):

Definition of Personal Data

Personal Data means any information related to an identified or identifiable natural person. This includes data such as name, home address, email address, and phone number, as well as IP address and data specific to the physical, physiological, genetic, economic, cultural, or social identity of natural persons. Information about a business, such as its name or physical address, is not Personal Data.

Third-Party Websites and applications

This Privacy Policy does not apply to any third-party websites, applications or services, even if these are accessible through Muse POS’s Websites or Services. The linking to a third-party website, service or application is subject to the terms and conditions of the third-party website, service or application.

Responsibility of our Customers

Customers are responsible for complying with all applicable laws and regulations concerning the Personal Data of their customers and employees (the “End-Users”) they process when using our Services. Such processing is governed by the applicable agreement and privacy policy between the Customer and its End-Users. Unless End-Users interact with us directly (e.g. respond to an in-app survey about our products, or submit feedback), we only process the Personal Data of End-Users on behalf of and at the direction of our Customers.

Customers are responsible for addressing any privacy requests from their End-Users. If you are an End-User who interacts with a Customer using our Services and you have a privacy question or request, please review the Customer’s privacy policy and contact the Customer directly.

Children

Our Websites and Services are not directed to children under 16, and we do not knowingly collect or store any Personal Data about persons under the age of 16. If we learn that we have collected Personal Data of a child under 16, we will take steps to delete such information from our files as soon as practicable. We do not sell the Personal Data of children under the age of 16.

II. Information that we collect from you

A. Personal Data that we collect directly from you

When you use our Websites or mobile applications to download a whitepaper, request a trial or ask for any other information, you will be asked to provide contact details which we will then use to deliver the requested information and/or service.

When you contact customer support or speak with a sales representative, we may record the call for training purposes and to improve our service.

If you are using or accessing our Services, whether in connection with a paid subscription, a free trial or a purchased service, we may ask for specific information, such as your name, address, e-mail address and phone number for us to be able to perform our obligations under the terms of these Services. In addition, we collect your payment details to be able to process the payment of your subscription fee or purchase price.

Customers may provide Personal Data of End-Users and other third parties by inputting that Personal Data into the Services, for example, when they process a transaction. This Personal Data is collected and used in accordance with the Customer’s privacy policy.

B. Information that Muse POS may collect about you through our Websites and Applications

Technologies Used by us

As part of our Websites, including applications, and Services, we use various technologies such as “session” and “persistent” cookies (small data files that we transfer to your computer), web beacons (tiny image files on web pages that communicate information about the page viewer to the beacon owner), log data, and third-party analytics services, such as Google Analytics, to collect and analyze information about Visitors, Customers, and Partners. For more information on how Google processes your personal data within the framework of Google Analytics, please consult this web page. Technology is, by its nature, dynamic and ever-changing; the technological tools used today by Muse POS are therefore subject to modification and replacement in the future.

Session Cookies

We use “session” cookies to keep you logged in while you use our Services, to better understand how you interact with our Services, and to monitor aggregate usage and web traffic information on our Services.

Persistent Cookies

We use “persistent” cookies to recognize you each time you return to our Websites or Services. For example, we create a persistent cookie that includes some basic information about you, like your most recent search. We use this persistent cookie to remember your preferences and, if you create an account, to make your user experience consistent.

Tracking Technologies

Web beacons, tags and scripts may be used on our Websites, our Services, in e-mails or other electronic communications we send to you. These technologies help us in understanding how our Websites and Services are used, what other websites our visitors have visited and when an email is being opened and acted upon so that we can improve our Services.

Log Data

Our servers automatically record information created by your use of the Websites or Services (“Log Data”). Log Data includes information such as your IP address, browser type, operating system, the referring web page, web pages visited, location, your mobile carrier, your computer or mobile device type, search terms and cookie information. We receive Log Data when you interact with our Websites or Services, for example, when you visit our Websites, sign into our Services, or interact with our email notifications.

You may delete or disable certain of these technologies at any time via your browser settings. To optout of analysis by Google Analytics on our website and other websites, please visit Google’s web page.

C. Information that we Receive from Third Parties

We may sometimes obtain Personal Data about you from third parties (e.g., Facebook, Twitter, Google) and use it to improve or re-market our Services, or to provide a more tailored experience with our Services.

D. Information collected about Customers, Visitors, and Partners in the last 12 months

Below are the categories of Personal Data that Muse POS collects and has collected about Customers, Visitors, and Partners in the past twelve (12) months:

III. How we Use the Information that we Collect

A. Why do we Collect your Personal Data?

Purposes for data processing

We collect your Personal Data for the following purposes:

• To send you communications or documents you have requested (such as offers, demonstrations, whitepapers, newsletters and marketing materials);

• To contact you to ask you if you have any questions about the Services or information that you have requested from us;

• To communicate with you via email, telephone, text (SMS), postal services, social media and websites regarding Muse POS-related news and inform about Services that may be of interest to you, if you allow us to do so;

• To respond to your questions or requests for additional information;

• To set up a trial or regular account for our Services;

• To provide our Services to you;

• To share and exchange reports and information with credit reporting agencies, credit bureaus and/or any other entity connected with the use of our payments processing services; and to use other third party databases (including registries, licensing authorities, identification services, telecom providers) or references provided by you to obtain or verify information about your financial circumstances, background and to identify and detect fraud;

• To manage our relationship with you and to provide you with customer support;

• To provide training and quality assurance;

• To process payments to us or remit payments to you;

• To get a better understanding of how you browse our Websites so that we can optimize your experience;

• To research and analyze your use of or interest in our Services and those products and services offered by others;

• To analyze the effectiveness of our Services;

• To improve the functionality of our Websites and Services;

• To help you find the most relevant information by customizing our Services to optimize your experience;

• To verify your eligibility and deliver prizes in connection with promotions, contests and sweepstakes;

• To perform any additional purposes explicitly described to you at the time of collection and for which we receive your consent.

Lawful grounds for processing (for individuals located in the EEA or the UK)

If you are an individual residing in the European Economic Area (“EEA”) or the United Kingdom (“UK”) we can only process your Personal Data if we have a lawful ground to do so. Depending on the processing activity, we can process your Personal Data on the following grounds:

1. In order to comply with our obligations under an agreement we concluded with you, such as to provide our Services;

2. Where you have freely given your explicit consent and this consent has not been revoked;

3. Where we are pursuing a legitimate interest, which is not outweighed by your fundamental rights or freedoms; or

4. Pursuant to a legal obligation under EU law or the law of a member state of the EU; or

5. In very exceptional cases to protect your vital interests.

B. Do we disclose your Personal Data?

We will only share your Personal Data in accordance with this Privacy Policy. In the following circumstances, we may share your Personal Data with third parties.

Information that we share with affiliated companies

Muse POS is a global company with affiliates all over the world. To do business globally and help improve the Services provided, Muse POS may share Visitor, Partner, and Customer Personal Data with its affiliates. Some of these affiliated companies may be located outside the EEA or the UK. In this case, Muse POS will ensure an adequate level of protection for the Personal Data transferred outside the EEA or the UK.

Information that we share with third parties

Service providers: We engage third-party service providers (companies operating on our behalf) to help us administer, provide and improve the Services and the Websites. We share Personal Data with these third-party service providers to enable them to provide these services for us. Due to our continuous efforts to improve our Websites and Services, our third-party service providers may change periodically. As an example, we engage with third parties who provide data storage solutions, data security tools, and information management services. Some of these third-party service providers may be located outside the EEA or the UK. If this is the case, we will provide for an adequate level of protection regarding Personal Data. Otherwise, we will only share Personal Data at your direction and according to this Privacy Policy.

Linking third parties: If you arrived at our Website via a link from a third-party website or application (“Linking Third Party”), we may collect a unique code related to that Linking Third Party. This will help us identify how you arrived at our Website. Once on our Website, if you become a Customer or submit Personal Data to us for another reason (i.e. for marketing purposes, to sign up for a product trial or demo), we may inform the Linking Third Party that a Visitor originating on their website or application has become a Muse POS lead (Customer or potential Customer). Any collection or use of your Personal Data by the Linking Third-Party is subject to the privacy policy of the Linking Third Party.

Non-Personally Identifiable Information

In order to provide and improve our Services, we may use and disclose to third parties (for example, our service providers and analytics Partners) non-personally identifiable information which we collect, including cookie data and Log Data. This may include Personal Data which has been aggregated and de-identified in such a way that the data cannot be reidentified. We retain the right to use, at our reasonable discretion, any information, in any form, about more than one individual where the identity of the individuals is not known and cannot be inferred.

Social Network Sharing

When you use any social network sharing function in connection with the Services (for example, sharing on Facebook), your sharing activity will be processed through a third party’s site or service. These third-party privacy policies, not ours, govern the collection and use of the information collected on those sites or networks, including Personal Data.

User-Generated Content (UGC) and Feedback

Some parts of our Websites and Services may allow Visitors and Customers to submit and view UGC. UGC includes such things as posting a question, an answer or a blog post. When you post UGC, other Visitors or Customers will be able to see certain information about you, such as your username or handle. You should be aware that any Personal Data you submit in UGC can be read, collected, distributed or used by other Visitors or Customers and could be used by third parties to send you unsolicited messages. We are not responsible for the Personal Data you choose to include in the UGC you provide through the Websites or Services.

If you complete surveys or provide us with feedback in any other form, we may use this information for our own business purposes, including for marketing and to improve our products and Services.

Protecting Ourselves and our Customers

We may release Personal Data when we believe that doing so is appropriate to comply with applicable laws, regulations or legal requests; to enforce or apply our policies and guidelines; to initiate, render, bill, and collect amounts owed to us; to protect our rights or property; to protect the safety of our Customers; to address fraud, security or technical issues; to prevent or stop activity that we consider to be illegal or unethical; or if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of records without delay. Without limiting the generality of the foregoing, we may also be required to disclose Personal Data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

Sale/Merger

Information about our Customers and Partners is a business asset of Muse POS. Consequently, information about our Customers and Partners, including Personal Data, may be disclosed as part of any merger or acquisition involving Muse POS, the creation of a separate business to provide some or all of the Services, the sale or pledge of Muse POS’s assets, as well as in the event of an insolvency, bankruptcy or receivership.

C. What Kinds of Personal Data have we Disclosed?

Within the last twelve (12) months, we have disclosed the following categories of Personal Data. We have done so for one of the valid business purposes outlined in this Privacy Policy.

D. Do we sell your Personal Data? (For individuals located in California only)

Muse POS does not sell Personal Data within the meaning of applicable laws. However, Muse POS may sell non-personally identifiable information that has been derived from aggregated and deidentified Personal Data, provided such information cannot be used to re-identify individual Visitors or Customers.

E. Automated decision-making and profiling (For individuals located in EEA and UK only)

We do not use automated decision-making. We use Google Analytics for profiling. For further information about our use of Google Analytics, see section II.B. above.

IV. How do we Protect your Personal Data?

We treat your Personal Data as private, confidential information and we strive to ensure that Personal Data under our control, regardless of format, is protected and kept secure at all times. Please be aware, however, that no method of transmitting information over the Internet or of storing information is completely secure. Accordingly, we cannot guarantee the protection of any information shared with us. In the event of an unauthorized loss or disclosure of Personal Data, Visitors, Partners, and Customers may be subject to a risk of harm resulting from such loss or disclosure. Depending on various factors, such as the type and amount of Personal Data disclosed, consequences for individuals could include changes to their credit bureau rating or financial situation or identity theft. Muse POS will at all times comply with applicable laws concerning data breach notification requirements and will endeavor to mitigate any risks of residual harm to the affected individuals.

A. Location of Personal Data

Your Personal Data may be stored on servers located in a country other than where you reside or do business. Personal Data may be subject to the local laws of the jurisdictions within which it is collected, used, disclosed and/or stored, and may be accessed by governmental authorities and law enforcement agencies in those jurisdictions. When the data concerns Personal Data of data subjects from the EEA or the UK, we will provide for an adequate level of protection of this data.

B. Retention of Personal Data

Muse POS retains your Personal Data for as long as it is reasonably needed to deliver the Services. The retention terms can be longer if we are required to keep Personal Data longer on the basis of applicable law or to administer our business. Where you have the right to request deletion, we will delete your Personal Data in accordance with and upon receipt of written instructions from you to this effect, unless we are legally required to keep it. You may choose to do this in the event you terminate your agreement for the Services. If deletion is not possible, we will de-identify it in a way that cannot be reversed. If de-identification is not possible (for example, because your Personal Data 9 has been stored in backup archives), then we will securely store your Personal Data and isolate it from any further processing until deletion is possible.

C. International Data Transfers

We may transfer to, and store the data we collect about you in, countries other than the country in which the data was originally collected, including the United States, Canada or other destinations outside the European Economic Area (“EEA”) or the United Kingdom (“UK”). Those countries may not have the same data protection laws as the country in which you provided the data. However, when we transfer your data to other countries, we will protect the data as described in this Privacy Policy and comply with applicable legal requirements for the transfer of data to third countries outside the EEA or the UK.

If you are located in the EEA or the UK, we will only transfer your personal data if the country to which the personal data will be transferred has been granted a European Commission adequacy decision, or if we have put in place an appropriate transfer mechanism and appropriate safeguards with any recipient or sub-processor, such as Standard Contractual Clauses as adopted by the European Commission or Data Processing Agreements ensuring an adequate level of data protection.

Privacy Shield?

Even though the Privacy Shield is no longer a valid mechanism to transfer data out of the EU or Switzerland and into the US, Muse POS remains Privacy Shield certified, and continues to comply with the Privacy Shield Principles and obligations.

Privacy Shield Principles

All Personal Data that Muse POS POS USA Inc., Muse POS Commerce USA Inc., Payment Revolution LLC, Upserve Inc., Muse POS Payments USA Inc., Vend, Inc. and Ecwid, Inc. receive from individuals located in the EEA, UK or Switzerland shall continue to be processed in accordance with the Privacy Shield Principles.

Accountability for Third Parties

We may transfer Personal Data to third parties for processing on our behalf. We will ensure that such data may only be processed for limited and specified purposes consistent with the purposes for which such Personal Data was collected or the consent provided by you. In addition, any such third-party processor will process the data with the same level of protection as the protection provided by us including adherence to the data processing agreement executed with us to the extent it relates to Personal Data that is transferred from the EEA, the UK or Switzerland. We remain liable for any failure of the third party to do so unless we can prove that we are not responsible.

V. Your Rights in Relation to your Personal Data

A. What are my Rights?

Right to Know about the Collection, Disclosure and Sale of Personal Data

You may ask us about what Personal Data we have collected about you and whether or not we have disclosed or sold such Personal Data to third parties.

Right to Access, Rectify, or Transfer your Personal Data

You have the right to access your Personal Data at any time and to receive a copy of the Personal Data undergoing processing. You can require us to correct or complete your Personal Data if it is not correct or complete. You can also ask us to provide your data in a commonly used electronic form.

Right to Object to Further Processing of your Personal Data

If we are processing your Personal Data on the basis of a legitimate interest, you may object to the processing activity. Upon receipt of an objection we will cease the processing activity for the future unless we can demonstrate a legitimate ground which overrides your interests, or that the processing is necessary for the establishment, exercise or defense of legal claims. Please note that your exercise of this right may result in Muse POS being unable to continue providing all or part of the Services to you.

Right to Deletion and to Restrict Processing of your Personal Data

If there is no longer a reason for us to process your Personal Data or if we don’t have a legal ground for the processing, you can require us to delete your Personal Data. We will take steps to delete your information as soon as is practicable, but some information may remain in archived/backup copies for our records or as otherwise required by law. In addition, we may choose to de-identify your Personal Data instead of deleting it, provided we have a legitimate business reason for doing so. You can also require us to restrict the processing of your data if such processing is unlawful or if there is a dispute about the accuracy of the data.

Right to Non-Discrimination for Exercising your Rights

In the event you exercise one of the rights outlined in this section, Muse POS will not discriminate against you for having done so. In particular, we will not deny you any goods or services, charge you different prices for goods or services, or provide you with different quality levels of goods or services.

Right to Opt-Out of the Sale of your Personal Data (For individuals located in California only)

Muse POS does not currently sell Personal Data within the meaning of applicable privacy laws. Should Muse POS consider selling Personal Data, we will only do so with your consent, and you will have the right to opt-out from the sale of your Personal Data by following the procedures outlined below. Muse POS will wait a minimum of twelve (12) months after receiving your opt-out request before seeking authorization to sell your Personal Data again.

Right to lodge a complaint with a supervisory authority (For individuals located in the EEA & UK only)

You have the right to lodge a complaint with a supervisory authority, in particular in the European Member State of your habitual residence, place of work or place of the alleged infringement, if you consider that Muse POS’s processing of your personal data infringes the GDPR. Please visit the website of the relevant supervisory authority for more information on how to submit such a complaint.

In order for us to verify your identity and honour your request, we may require that you provide identifying documentation such as a copy of your government-issued identification card. As an added level of security, we may also verify your identity by contacting you at the email address or phone number we have on file. We will only consider your Privacy Request validly received after we have successfully identified you.

B. Contacting us

If you have any questions or suggestions regarding our Privacy Policy, please do not hesitate to contact us. You can email us at privacy@musepos.com